My Top Ten Favorites
Values, Consumption, and Identity
This project was to create a poster showing our top ten things we cannot live without to determine our values. Values drive consumption. If the values match the buyer, they will be more likely to purchase your product. Identity helps us understand the different roles we play.
Typography
I learned how to pair typefaces. I enjoyed pairing typefaces. It was interesting to see how typefaces looked together. It was hard to choose which fonts to use, but ultimately I decided on Pistilli and Arial.
What I Learned
I learned a lot about how values affect decisions buyers make. I learned how to use InDesign to create grids. I learned how to create type palettes and apply them. I learned a lot of new terminology. I gained many valuable skills that will be helpful in the future.
What I Liked/Disliked
It was very difficult making a list of ten things. There were so many products I had to choose between. It was also a challenge to use InDesign for the first time. I liked that I was able to be more creative and have it be personal. The poster is unique to each person. I liked gathering the images. I thought it was fun to choose what would look good together. I also enjoyed pairing typefaces. Overall, I really enjoyed this project.
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